TARGET GROUPS :.

ETDs

WHAT ARE THEY?

WHY ETDs?

ETD WORKFLOW

USAGE STATISTICS

ACRONYMS

ADVOCACY

TARGET GROUPS

BUSINESS CASE

CULTURE CHANGE

PUBLICITY

PRESENTATIONS

POSTERS

ARTICLES


Target Groups

Students and staff may have concerns about the additional workload involved in creating electronic theses and in establishing an institutional repository. However, the advantages of being able to access the content of theses electronically are significant so it is worth undertaking advocacy work to encourage potential stakeholders to support efforts to create the necessary infrastructure and provide the necessary content of an ETD repository.

Since different groups (i.e. students, academic staff, senior managerial and administrative staff, and library staff, have different priorities, it is best to vary the approach to advocacy work in order to highlight issues of most relevance to the target audience.


Students

The production of theses and dissertations in electronic format provides an opportunity for students to gain new skills and to have their research publicised

  • Students should be kept fully informed of the regulations relating to the submission of ETDs. The needs of students part-way through their research work, or nearing completion of their thesis, should be taken into account when deciding when changes to regulations will be implemented.
  • Students should be encouraged to use the electronic medium to express their research results in creative and flexible ways. They may be encouraged to consider how they might produce a non-linear thesis, or how they can enhance their work through the inclusion of multimedia and interactive formulae etc.
  • The benefits of improving I.T. skills in the process of producing an ETD should be highlighted.
  • Students should be encouraged to learn about copyright and IPR issues that affect the publication of their theses on the web and related publications (such as journal articles). They should be encouraged to see the benefits of gaining an understanding of their own rights and responsibilities as well as how they may use work published by other people.
  • The cost effective aspect of ETDs could be promoted where students would otherwise be required to provide multiple copies of printed theses.
  • Attention should be drawn to the likelihood of the student’s thesis being read more widely as a result of it being available on the web. The collection of statistics of use and the creation of a 'Top Ten Accesses' list can show students the extent to which the most popular works are consulted (such statistics from Virginia Tech could be used as a guide - see here )
  • Students should be assured that an embargo period can be agreed (in keeping with their own university regulations and requirements of the Freedom of Information Act) if they wish to publish their results in other formats before the full text of the thesis is made available on the Web.
  • Students should be advised that a non-exclusive copyright arrangement can be agreed if they wish to publish the thesis in its entirety or partially elsewhere.

Academic Staff

  • Training sessions can be organised to demonstrate to researchers how they can locate full text ETDs on the web. The benefits of this can be highlighted and contrasted with the process of judging from an abstract whether it is worth requesting an inter-library loan.
  • The benefits of being able to access ETDs speedily, from remote locations, and regardless of simultaneous use, can be highlighted.
  • Research supervisors can be assured that Library or I.T. staff will provide training and support for students who wish to create multimedia ETDs

Senior Management & Administrative Staff

The support of senior management within the university is key to the success of a programme to introduce and sustain an ETD collection. Generating enthusiasm and obtaining the necessary changes to policies and regulations may take a significant length of time and work in this area should begin at an early stage.

  • Library staff should take advantage of opportunities to highlight the value and benefits of ETDs at appropriate university training days and committee meetings.
  • A Business Case should be presented o senior management to obtain their support for the creation of an ETD repository and to reassure them about the value of the activity and the costs involved.
  • The key benefit for improved publicity for the research output of the institution's staff and students and, consequently, its general research profile, should be highlighted. (Statistics from Virginia Tech which show the number of ETD accesses, and the quantity of access from different domain names, may be used to indicate the extent to which web access results in increased use of university theses - see here )
  • Attention should be drawn to the number of institutions that are currently in the process of making theses available electronically and the implications of failing to promote such research output.

Library Staff

Library staff will welcome the fact that the creation of an ETD repository offers an opportunity to improve services to users. However, they may have concerns about the time involved in the creation of the repository and the ongoing maintenance and development of it. Guidance is available from many institutions that have already made progress in this area and much can be achieved quickly by examining examples of best practice.

The advantages for researchers and students, in terms of ease of access etc., are significant and should allow a persuasive argument to be made if 'start up' costs are required. Where institutions have an e-prints collection based on software such as DSpace or Eprints they may already have much of the infrastructure for an ETD repository in place.

With regard to administrative aspects, various benefits to library staff can be highlighted:

  • The reduction in the amount of storage space required in the library.
  • The reduction in the amount of staff time spent obtaining and reshelving theses that are kept in remote storage areas.
  • Easier compilation of usage statistics.
  • The reduction in the number of theses obtained on Inter-Library Loan, and in the time taken showing users how to use microfiche/film reading machines.


     
   
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